Elevating Luxury Living. One Masterpiece at a time.

About Us

Ali Sayed is a London based Interior Architect and distinguished international property broker, renowned for crafting exquisite trophy homes.

With profound expertise and an impeccable sense of detail, Ali epitomizes excellence in his field. Since 2010, The Living Room has been collaborating closely with investors and private clients to design, develop and market some of London's most prestigious properties. Renowned globally for its unparalleled attention to detail, The Living Room has earned widespread acclaim and accreditation.


The Living Room specialises in handpicking distinctive, design-focused properties and presenting them to our discerning clientele with a personalised, expert touch. Our commitment to this ethos is second to none, giving you access to a multitude of London's finest off-market property.

Our Approach

Whether we are designing a new Master Bedroom for a client, or taking on the entire refurbishment for your home, the key constant is that we offer a highly personalised approach. Through working with a trusted network of craftsmen and suppliers, my team deliver bespoke interiors with great client feedback. We have supplied quality furniture throughout the world for the past 10 years.


We have an experienced team that specialises in providing a seamless architectural design and planning service for both residential and commercial clients in London and the Home Counties. We can provide design and planning services for extensions, loft and garage conversions, interior design and commercial projects (shisha lounges requiring planning consent).

What we can do for you

  • Architectural Design Service (Residential & Commercial)
  • Interior Design and Furniture Procurement
  • Complete Back to Brick Refurbishments
  • Planning Consultancy & Applications
  • Building Regulation Drawings & Tender Packages
  • Building Control Submissions (Local Authority & Private)
  • Construction & Project Management Services
  • 3D Visualisations



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